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Background & History

Director Background

Director:  Hobert B. Rupe

Hobie was appointed Executive Director by the Commission in December 2003 and began his duties on January 15, 2004.

Prior to serving as Executive Director he was an Assistant Attorney General for the State from May 1994 until January 2004. As an Assistant Attorney General he served as legal counsel/administrative prosecutor from September 2001 until January 2004.

Crush Tax

Crush tax forms are to be completed and must be submitted to the Nebraska Liquor Control Commission on or before January 25th of each year reporting all juice gallons produced and/or received in the preceding year by each farm winery.  RETAIN A COPY FOR YOUR FILES.  Payment can be made online via Payport.  Report Must include copy of TTB F5120.17 (702) Report of W

Advertising & Coupons

Retail licensees may run advertisements in newspapers, circulars or coupon packages that regularly promote business to potential customers. Prices can be advertised.

Certain matters are specifically prohibited in advertising. No matter may be included that is in anyway false, misleading or deceptive. Nor may any matter be included in advertising if it is lewd or obscene, nor may any portrayal of, or reference to, minors or children be made. Additionally, advertisements shall not contain any reference by name or other identification to any other licensed retailers.